Business

ZW Data Action Technologies Partners with Digital Life for AI Driven Franchise Model Development

Published December 5, 2023

BEIJING, December 5, 2023 – ZW Data Action Technologies Inc. (NASDAQ: CNET), a front-runner in online advertising, precision marketing, and data analytics services, declared a strategic alliance with Digital Life (Guangdong Hengqin) Technology Co., Ltd. This collaboration is dedicated to crafting an advanced AI model specifically for the franchising sector, intending to enhance digital marketing efforts through AI-powered strategies.

Creation of a Custom AI Model

The essence of the partnership is the synergy of diverse data types and analytics to create a bespoke AI solution designed for franchise businesses. Combining over two decades of ZW Data's experience in the franchising industry and Digital Life's innovative AI technology, this cooperation is set to change the game in franchising digital tools. And it's not just about sales or customer data; the model will integrate supply chain information, financial insights, operational statistics, and engage online customer interactions to refine its functionality.

Impressive AI Credentials

Digital Life isn't new to AI success. They've fostered strong relationships with major academic and technological institutions, such as the Hong Kong Science and Technology Bureau and the China National Supercomputing Center. Thanks to its proprietary XFile LLM and XID technologies, Digital Life's expertise will be pivotal in constructing an AI framework for the franchising world, offering precision-targeted market analysis and personalized marketing tactics.

Anticipating the First Milestone

The partners anticipate launching an initial prototype application tool in early 2024, setting the first stone in this collaborative venture. Looking further, ZW Data Action Technologies envisions a suite of sophisticated marketing tools, from AI-curated content to digital avatars, aimed at honing content generation, business decision-making, and streamlining after-sales processes.

Empowerment Through AI

By embracing AI, ZW Data aspires to transform the delivery of personalized marketing plans and creative solutions. Through comprehensive data analysis, the partnership seeks to overhaul online and offline customer interactions, boost sales effectiveness, and ultimately optimize the entire service experience while mitigating labor costs and operational stress.

A Vision for Digital Transformation

Handong Cheng, ZW Data’s Chairman and CEO, anticipates that these AI marketing advancements will significantly enhance marketing efficacy and precision, leading the franchise industry through its digital renovation. This venture is more than technology; it's about unlocking new opportunities for SMEs in the franchising domain, sparking growth through digital innovation.

About ZW Data Action Technologies Inc.

Since its inception in 2003, ZW Data Action Technologies Inc. has been committed to delivering comprehensive online advertising, precision marketing, and data-centric solutions. Its unique, fully integrated services platform allows the delivery of tailored, effective solutions for its clients, primarily in the SME bracket. The firm's pioneering in blockchain technologies and software solutions stands testament to its continued innovation.

Forward-Looking Statements

Please note that this announcement contains forward-looking statements that are subject to various risks and uncertainties, including market conditions, regulatory changes, and the intrinsic uncertainties in predicting future outcomes. These statements are based on current expectations and beliefs and are not guarantees of future performance.

Contact Information

For additional details, please get in touch with Sherry Zheng of Weitian Group LLC via email at [email protected] or by phone at +1 718-213-7386.

partnership, technology, AI