Business

Accenture to Launch New Generative AI Studios in Asia Pacific and Latin America

Published January 8, 2024

Global professional services titan Accenture has announced plans to expand its innovative network by launching a series of Generative AI Studios. These cutting-edge centers will be dedicated to advancing the field of artificial intelligence across nine countries within the Asia Pacific and Latin America regions. This expansion is designed to meet the increasing client demand for generative AI technologies and to harness their capabilities for business transformation.

Strategic Expansion Across Two Continents

The addition of these studios signifies a major growth initiative for Accenture. With new facilities planned for Australia, Argentina, Brazil, Greater China, India, Japan, Mexico, Philippines, and Singapore, the company is laying the groundwork to deepen its reach in the global AI market. These studios aim to foster collaboration by connecting clients with top-tier data and AI experts, as well as Accenture’s robust ecosystem of partners, ventures, and strategic investments.

Driving Innovation with Generative AI

The commitment to building these studios underscores Accenture’s recognition of generative AI as a significant business innovator. According to Leo Framil, CEO of Accenture Growth Markets, enterprises are moving beyond initial trials and are looking to integrate AI more fully into their operations. The studios will operate based on responsible AI guidelines to navigate potential risks and ethical concerns associated with AI implementation.

Fueling Business Growth through AI Investment

In alignment with Asia Pacific (APAC) and Latin America (LATAM) C-suite trends, Accenture’s initiative is timely. An internal survey revealed a substantial desire within these regions to boost AI-driven investments, with over 75% of APAC and 84% of LATAM executives expressing intentions to raise their AI spend in the upcoming year.

Customized Solutions for Diverse Industries

The new AI Studios will not only serve a broad spectrum of industries, but each will also offer specialized expertise in sectors like banking, insurance, telecommunications, manufacturing, and energy, among others. Set to be operational in January 2024, the Space will provide clients with comprehensive data strategy solutions backed by modern cloud and ERP infrastructure capabilities.

Part of a Bigger Vision

The establishment of these studios is part of a grander $3 billion global strategy by Accenture to prioritize data and AI. The initiative further cements Accenture’s leadership in offering specialized services, including the development of unique large language models tailored to specific business requirements.

Accenture stands as a vanguard of change, driving digital innovation and excellence with a 743,000-strong global workforce. Clients can anticipate reaping the benefits from Accenture’s wide range of services, leading to shared success and the creation of substantial value in the ever-evolving digital landscape.

Accenture, AI, Expansion