Technology

Accenture Partners with Unilever to Advance Generative AI Integration

Published December 5, 2023

In a significant advancement in the field of artificial intelligence (AI), global professional services company Accenture has announced a new collaboration with Unilever, a leading consumer goods corporation. The goal of this partnership is to enhance Unilever's utilization of AI, with a particular focus on generative AI technologies, across its various business segments.

Generative AI: A New Frontier for Innovation

Generative AI, a subset of AI technologies, has the ability to create new content and solutions that can revolutionize how companies operate. Accenture brings to the table its unique AI Navigator and an innovative 'switchboard' system. These tools provide users with the ability to tailor a combination of AI models to suit specific business needs, enabling personalized and effective AI solutions.

Launching from Horizon3 Labs

The partnership will launch initiatives starting from Unilever's recently established global AI lab, aptly named 'Horizon3 Labs', which is situated in Toronto. This location is strategically positioned in the same city as one of Accenture's six specialized Gen AI studios in North America, facilitating synergy and innovation between the two companies.

Accenture, Unilever, GenerativeAI