Business

Sony Music Issues Warning to AI Firms Against Using its Content

Published May 16, 2024

Sony Group Corp's subsidiary, Sony Music Group, is making a stand as one of the foremost global record labels by sending a clear message to companies working in the field of artificial intelligence and those involved in music streaming. They have expressly forbidden any form of data mining, web scraping, or similar activities that replicate or make use of Sony Music Publishing (SMP) and Sony Music Entertainment (SME) content for objectives like the training or development of AI technologies.

Protecting Intellectual Property

The company, representing internationally acclaimed artists such as Lil Nas X and Celine Dion, has notified more than 700 entities to abstain from utilizing their intellectual property without proper consent. Sony is dedicated to defending its assets, including album cover art, metadata, music compositions, and lyrics from being harnessed to instruct AI models without authorization.

Implications for Artists and AI Innovation

The unpermitted use of their content for AI advancement has repercussions for Sony and its artists, infringing upon their control over their work and their right to fair compensation. The rapid advancement of generative AI, which is capable of crafting everything from written content to music, has ignited a complex debate. As seen previously in Hollywood with strikes from actors and writers, the rise of AI poses significant concerns for the future of creative professions.

Now, with emerging startups focused on AI-generated music, friction is increasing and raising concerns about the sustainability of artists' careers and their relationship with streaming platforms. Sony, and others in the music industry, are faced with the dual task of adopting innovative technologies whilst simultaneously protecting the rights and earnings of artists.

Universal Music Group NV's recent actions suggest the industry trend, highlighted by their vocal opposition and legal action against misuse of their catalog. Yet, deals such as the one between Universal and TikTok demonstrate that collaboration on AI development is possible, providing it respects human creativity and ensures equitable financial outcomes for artists. Across the globe, and particularly within the European Union, there's a push for copyright owners to clearly define their stances on AI training with their content. In contrast, the U.S. music industry supports federal legislation to protect the rights of artists from unsanctioned AI utilization.

Legislation and Market Response

In the U.S., Warner Music Group Corp's CEO Robert Kyncl has backed the 'NO FAKES' Act, which promotes a powerful licensing structure and solid legal protections for artists' rights. Sony's shares have seen minimal impact, with the latest reports showing a negligible decrease in stock value.

Sony, AI, Music